Faculty

Profile

Dr RAGHAVENDRA PRASANNA KUMAR

MBA, PhD
ASSISTANT PROFESSOR

SCHOOL OF BUSINESS AND MANAGEMENT
BANGALORE CAMPUS
 Print Profile

Sl.No. Title Name of Periodical Periodicity Date
Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Technology acceptance model and customer engagement: mediating role of customer satisfaction Journal of Financial Services Marketing 24-Oct-2023 / / -

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) RAGHAVENDRA PRASANNA KUMAR,DR. ZAHRAN AL SALTI,DR. ANANDA S,DR. ARINDAM BANERJEE
Title of Article Technology acceptance model and customer engagement: mediating role of customer satisfaction
Name of Journal Journal of Financial Services Marketing
Volume No
Issue No
Page No -
URL https://link.springer.com/article/10.1057/s41264-023-00256-2
Indexing Agency Scopus
Date of Publication 24-Oct-2023
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Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter International conference on reforms in business practices & redefined role of banks- Contemporary issues, challenges & remedies" Does psychological capital moderate the relationship between financial attitude and investment decision making? 08/12/2023 JNN college of engineering National
2 Conference Moderator/Chair International Conference on Reforms in Business Practices and Redefined Role of Banks-Contemporary Issues, Challenges and Remedies 08/12/2023 JNNCE, Shivamogga International
3 Conference Presenter International conference on reforms in business-Contemporary issues challenges and remedies practices and redefined role of banks Does Psychological capital moderate the relationship between financial attitude and investement decision making? 08/12/2023 JNNC Engineering International
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1 Perceived service quality and customer engagement: Moderated mediation model of customer satisfaction and loyalty behaviors RAGHAVENDRA PRASANNA KUMAR, RASHMI B H,SHRINIVAS Internal
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